Do you guys realize why they're doing this?...Bruyns wroteCOLONFrom article:
"The game you take home can be for any of the current generation system. So, for example, you could bring an Xbox 360 game from four years ago and walk out with a PlayStation 3 version of Call of Duty: Ghosts.
Bring in a copy of the first Assassin’s Creed for the Xbox 360, you can take home Assassin’s Creed IV . Bring in a copy of NHL 10 for the PlayStation 3, walk out with Call of Duty: Ghosts."
Seems like this promotion will cost these stores a lot of lost revenue. Don't know the rationale behind it.
The whole mass market situation of the video gaming world is slowly fading out - in terms of the fact that games simply cost too much money.
Back then, people were roped forcefully into shelling out $70-90 every new release of each game series year after year (sports/FPS/RPG what have you), and they simply can't sell enough. This has finally caught up with them. I remember the N64's WWF RAW was like 98 fucking dollars at wal-mart... I couldn't even dream of getting one.
Furthermore on the contrary, video gaming in early 2010's have gotten INSANELY popular, and more than ever in terms of the amount of player-base in many different platforms and genres. Particularly MOBA (Multiplayer online battle arena)-type genre as I just pointed out with pictures (DOTA2 from STEAM), and LoL (League of Legends) and also HoN (Heroes of Newerth) being some of the TOP grossing titles out there with over 32+ million player-base JUST in NORTH AMERICA. LOL
What's the reason? The 3 aforementioned games are actually ABSOLUTELY FREE TO PLAY! There is NO requirement to purchase ANYTHING to play the FULL version of these games, and they are one of the world's most popular genres out there now, with international tournaments being held for over millions of dollars of prize pool. The money they make off of these games all tie into DOWNLOADABLE CONTENTS... they make players WANT to succeed, and collect downloadable/purchaseable items and intangibles of the game that make them look and feel special and apart from other players. At first I scoffed and swore that I would NEVER give them a single cent to play this game, but it's an odd phenomenon, as I found myself playing DOTA 2 for close to 2.5 yrs and have spent close to $200 just on cool looking items/contents special to my esthetic preference.... and I atest to you, I am NOT the only one who's done this out of 30+ million players, and imagine how much money they're making off of this game without charging $60 for the base price of the game...I don't regret my choice one bit, as I enjoyed using every bit of that $200 over those years to make this game my own. These game designers really make cerebral efforts to make players WANT to create their own identify in their own game.
With all this said, in the near future, I foresee console games doing the same. Call of Duty or titles alike, can have PLETHORA of options and selections in your army gears/guns/customization factors that can be special to your own preference. If you don't have the time to unlock it or when it simply wont unlock, you can just buy them.